الخميس 02 يناير 2025

How to become a successful sales manager

موقع أيام نيوز
  • The sales concept stage: It is the stage in which the production process developed. Due to the impact of technological developments، and the increase in the number of production companies; This led to an increase in the supply and diversity of products، which resulted in a convergence between the rates of supply and demand for goods، prompting companies to increase production and support the diversity of goods، and to search for sales managers who are able to sell products، and

 contribute to persuading consumers and potential customers to buy them، and making sure to reserve the largest share market، as these companies were interested in relying on advertising activities، and following up on the desires and needs of customers; This prompted companies' departments to pay significant attention to sales management.

  • The stage of the modern marketing concept: It is the stage that witnessed direct interest in sales-related activities. By relying on promoting products، distributing them، defining their characteristics، and pricing them، and at this particular stage an independent department specialized in all marketing activities was established، and it was called the Marketing Department، and the sales department became organizationally affiliated to it، and the sales function became one of the main jobs in production companies.